Archive for the ‘Specialization’ Category
So my travel was supposed to be finished until mid-June, but alas, I find myself this week in San Mateo, CA for 4 days of administrator training for Salesforce.com. Salesforce.com is a very robust customer relationship management Software as a Service platform. We’ve decided at Doba to move our CRM (marketing, sales, and service) operations onto this hosted platform over time. We’ve been testing it in a limited fashion for the last several weeks.
In the past 5.5 years, we’ve built A LOT of software that originated from our “internal tools” roadmap–software to manage sales processes, billing processes, marketing processes, service processes, etc. Over the next many months, we’re going to work towards fulfilling those internal needs via the Salesforce.com
The day after I wrote about doing chicken and doing chicken right, Brad Feld over at FeldThoughts.com wrote about something very similar. In a post titled Lack of Focus, Feldâ€”a managing director at Mobius Venture Capitalâ€”makes a compelling case for entrepreneurs like myself to focus and not deviate too far from our initial plan. Feld writes:
When we started Martingale Software in 1984, our original vision was â€œto write software for the new Apple Macintosh.â€ That was pretty broad, so as we sat around in a classroom somewhere at MIT (because it had a nice big blackboard that we could scribble on, plus it made us feel grown up), we decided to narrow our focus. After
Visit KFCâ€™s web site and youâ€™ll see the following statement right on the front page:
In 1939, Colonel Harland Sanders first gave the world a taste of his most famous creation, Original Recipe Kentucky Fried Chicken, featuring that secret blend of 11 herbs and spices. Since that time, millions of people the world over have come to love his one of a kind chicken, homestyle side dishes and hot and fresh biscuits.
Said differently, Colonel Sanders â€œdid chicken, and he did chicken rightâ€, making him in my opinion the poster boy for specialization.
The notion of specialization recently surfaced in my own life. Just over a year ago, after running out of living space, my wife and daughter and