Archive for the ‘Public Relations’ Category
Just Give Me the Address, Will Ya!
Staff Writer Derek Jensen penned an interesting item for this morning’s The Salt Lake Tribune. In an article titled “SL County launches ‘Up Grade’â€, Jensen reports on Up Grade” — Salt Lake County, Utah’s, new online resource for business owners and entrepreneurs, inspired by Salt Lake County Mayor Peter Corroon. From today’s online edition of the Tribune
On Thursday, Corroon unveiled a new business-development program described as a “one-stop shopping” resource for small businesses. Called “Up Grade,” Corroon’s brainchild consists of a new Web site that pools federal, state, county and private resources for prospective – or existing – businesses to navigate. “The resources? A lot of them exist,” explained Dale Carpenter, Corroon’s director of business and economic development. “We’re in no
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It’s Just Business! (or is it something else?)
Despite the fact that my company has over 35,000 very satisfied paying customers, every once in a while we do fail to meet someone’s expectations… and when that happens, boy oh boy, you’d better duck and take cover! Have a look at the following excerpts of headlines about my company, which were found on two different Internet-based message boards (FYI: each has been edited for punctuation and clarity):
- Beware, this company is terrible!!!!!!
- Avoid this scam at all costs!!
- Doba’s a rip-off… they are lame middlemen
- Doba is a scam… biggest fraudster ever
- Doba is cheating all of you out of your profits!
Sentiments like these—especially when posted in unmoderated online forums—are inevitable. You can be the nation’s leading fashion retailer (think
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